Date: 22 November 2018
Building on the momentum, the last three months are 40% up on the same time in 2017.
Managing Director Rob McGlennon says Deceuninck’s success comes from giving customers the right service, support and product range to sell more. “Deceuninck is bucking the market trend and we’re on track for a record-breaking year,” he says. “We have a simple recipe – providing innovative products to give customers a competitive advantage so they grow faster – and it’s working!
“Our market-leading colour range and Heritage Flush Sash have helped fuel this growth. We sell around 55% colour and it’s the same for our biggest customers. Deceuninck’s Heritage Flush Sash is a star in the heritage sector, combining beautiful traditional looks with outstanding performance. It now accounts for 22% of our total sales, without taking volume from other products - so that’s additional sales for Deceuninck!
“I’m confident we’ll continue to grow in 2019,” McGlennon confirms. “It’s set to be a busy year as we’re adding a new product to our Heritage Window Collection and making our colour offering even better. Early next year we’ll be extending our 26 colourways to 30 colourways from stock. We’re also investing in new machinery and warehousing to keep up with demand.”
“It’s an exciting time for Deceuninck. Sales are 17% up year to date on 2017, and the last three months have been over 40% ahead of last year as we gain momentum. We are investing in additional machinery and warehousing to keep up with the demand. We’re No 1 for colour, and early next year, to stay ahead of the competition, we are stepping up from 26 to 30 colourways always in stock. We’re also launching an exciting new Heritage product in the new year.”
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