Date: 27 September 2013
This year, seven consumer product goods companies were recognized for their achievements in creating innovative glass packages with shelf impact.Entries were judged on innovation, package design (including container label and closure), and consumer appeal.
The winning products are:
Wine Category: ANEW Riesling
Brand Owner: Ste. Michelle Wine Estates
Glass Manufacturer: Verallia North America
Distilled Spirits Category: Jack Daniel’s Unaged Tennessee Rye
Brand Owner: Brown-Foreman
Glass Manufacturer: O-I
Beer Category: Kona Longboard Island Lager
Brand Owner: Kona Brewing Company
Glass Manufacturer: O-I
Non Alcoholic Beverage Category: Starbucks Iced Coffee
Brand Owner: Starbucks
Glass Manufacturer: O-I
Food Category: Tostitos® Salsa
Brand Owner: Frito-Lay North America, Inc.
Glass Manufacturer: O-I
Cosmetics/Fragrance Category: JAFRA Garden Fairy EDT
Brand Owner: JAFRA
Glass Manufacturer: Vitro
Conversion Recognition Category: McCormick Vodka
Brand Owner: McCormick Distilling Company
Glass Manufacturer: Ardagh North America
This year’s panel of independent judges included Robert Bush, Professor, Department of Sustainable Biomaterials, Virginia Tech University; Andrew Kaplan, Managing Editor, Beverage World magazine; Silvio Marcacci, lead contributor, Lost in the Beer Aisle blog; and Rick Edwards, head bartender of a major Washington, D.C. restaurant and bar.
In addition to the products selected by the judges, three other products received President’s Choice awards – a new designation to this year’s program. These awards, selected by GPI President Lynn Bragg, are given to products for notable advancements in technological innovation and design, or conversion from another packaging type to glass. The winners of these awards are:
President’s Choice Award for Product Conversion: Hidden Valley™ Sandwich Spread & Dip
Brand Owner: The Hidden Valley Food Products Company
Glass Manufacturer: Vitro
President’s Award for Advancements in Sustainability: Green Flash
Brand Owner: Green Flash Brewing Company
Glass Manufacturer: Verallia North America
President’s Award for Advancements in Sustainability: Nantucket Nectar
Brand Owner: Juice Guys
Glass Manufacturer: Ardagh North America
In addition, Mad Cow Wine from Maize Valley Winery and manufactured by Verallia North America was selected as the winner of the People’s Choice Competition. Voting for this selection was conducted over a one-week period on GPI’s Facebook page (www.facebook.com/ChooseGlass).
“The entries for this year’s Clear Choice Awards showcased a trend in the artistry and value-add that glass packaging provides to the consumer,” said Lynn Bragg, President of GPI. “Nothing communicates purity, quality and value to consumers like a well-designed glass package.”
This year’s winners typify why so many high-end products are packaged in glass. Numerous food, beverage and fragrance companies recognize that glass is the optimal packaging choice because it preserves the integrity of their products, while also being 100% and endlessly recyclable.
The 2013 Clear Choice Awards winners receive benefit from industry-wide recognition and brand-building promotion. The winning products are also on display at PACK EXPO, currently happening in Las Vegas.
Images of the winning products can be viewed at: www.gpi.org/product-showcase. High resolution images are available upon request.
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About GPI
On behalf of the North American glass container manufacturers, the Glass Packaging Institute promotes glass as the optimal packaging choice, advances environmental and recycling policies, advocates industry standards and educates packaging professionals. GPI member companies manufacture glass containers for food, beverage, cosmetic and many other products. GPI associate members represent a broad range of suppliers to the industry.
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