Vitro Glass appoints Deron Patterson architectural market manager in Mexico

Vitro Architectural Glass has named Deron Patterson as architectural market manager in Mexico. 



A 19-year sales veteran of the North American glass industry, Patterson spent the last five years as international sales manager covering Central and South America, Mexico, the Caribbean and the Asia-Pacific region.



In his new position, Patterson will direct a team of national architectural managers and support the Vitro Certified™ fabricators in Mexico. Vitro Certified™ Network fabricators are supported, audited and certified by Vitro Glass to provide the highest quality fabricated glass products with accelerated turnaround times to meet project-critical deadlines. 



“Deron has spearheaded Vitro’s growth in the important Mexico-Latin America region, and he is ideally qualified to take our certified fabricator program to the next level,” said Ricardo Maiz, vice president of architectural glass, Mexican Operations, Vitro Architectural Glass. “His expertise will be critical to solidifying Vitro Glass’ leadership position with architects and glazing contractors, and growing the Mexican architectural glass market.”



Patterson previously managed Vitro Glass architectural accounts in Texas, Louisiana, New Mexico and Mexico. He held roles in the sales and marketing departments, both domestic and internationally, for PPG’s flat glass business.



As a LEED® (Leadership in Energy and Environmental Design) Green Associate since 2010, and through his memberships in the U.S. Green Building Council and Sustentabilidad para México (SUMe), Patterson has made hundreds of presentations about the role of high-performance glass in promoting sustainable building at top architectural firms throughout his sales territories.



Patterson holds a bachelor’s degree in Business from Texas State University and a master’s degree in Theological Studies from Southern Methodist University.



For more information about Vitro Glass, visit www.vitroglazings.com.