Date: 6 January 2011
Visitors to Vitrum 2011 will have dual opportunities. In addition to finding the most important global innovations in glass processing and its applications, they can also have top-rated assistance in organizing an Italian weekend of cultural tourism or pure enjoyment to round out their fair experience.
More than a hope, this seems to be a delightful statement of fact. It's too soon to say for sure, since there are still many months between now and next Fall, during which time a lot of certainties need to come to pass, but the signs from the marketplace are encouraging. Markets seem to be pulling again -- the emerging countries are driving the global recovery; even the USA is showing signs of renewed vigor, and old Europe, although slowly and unevenly, is starting to see the light at the end of the tunnel. These are crucial conditions for Vitrum, because they pave the way for an exciting expo, filled with the latest inventions and events no one wants to miss.
Vitrum will also be the showcase for the best of Made in Italy, a reality that is preparing for a year of considerable growth around the world. Demand for Italian technology has taken off with a vengeance and manufacturers are pondering major investment plans that will allow them to offer amazing demonstrations of their technological leadership.
Even the organization of Vitrum is keeping pace with progress, with the aim of simplifying the life of visitors from around the world and making their stay in Italy more pleasant.
Starting this year, participants will be able to register on line and obtain accreditation immediately along with their own code -- to facilitate entrance procedures to the fairgrounds and avoid long waits in line. Once registered, visitors will also be able to buy a personalized travel and hotel package. Additionally, since the opportunities for cultural tourism or pure enjoyment that Italy offers have very few rivals in the world, it will be possible to take advantage of special rates offered by Ventana Travel for Vitrum visitors who want to add on a pleasant weekend of relaxation. Whether Milan, Florence, or Rome, the great cities of art; the Lombardy lake district; or the many enchanting seaside or mountain destinations -- all are there for the asking. Made in Italy is also this, and Vitrum wants to extend the invitation to its visitors.
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