
Date: 10 April 2025
Taking place at the NEC, Birmingham from April 29 to May 1, this year’s event will shine a spotlight on mental health awareness and wellbeing, providing a platform for vital conversations and support.
The construction industry faces significant challenges related to mental health, with high stress levels, long hours, job insecurity, and stigma contributing to alarming rates of anxiety, depression, and suicide among workers. Research shows that 91% of construction workers in the UK have felt overwhelmed, and 26% have experienced suicidal thoughts. FIT Show recognises the need for action and is committed to raising awareness and driving change within the sector.
Kelly’s Heroes will have a dedicated space at FIT Show 2025 to engage with visitors, provide resources on mental health support, and foster conversations about wellbeing in the workplace. Additionally, Ashley Wilson from Kelly’s Heroes will participate in the event’s mental health panel, sharing insights into the importance of support systems and strategies for breaking down stigma.
Sherry Adams, CEO of Kelly’s Heroes, shared her enthusiasm for the partnership: "Kelly’s Heroes are delighted to be supported by The FIT Show and to have the opportunity to be part of this year’s event. We will be in attendance throughout, on hand to talk about mental health and the importance of wellbeing within the industry. Ashley Wilson will also be sharing insights on all things mental health, highlighting the crucial role of support in the workplace. Support from the glazing industry has always been exceptionally high, and we are truly grateful for the recognition and backing from The FIT Show in raising awareness and breaking the stigma surrounding mental health."
Nickie West, Event Director for FIT Show, commented: "Mental health is a critical issue across construction and fenestration, and we’re proud to partner with Kelly’s Heroes to address it head-on. By providing them with a platform at FIT Show 2025, we aim to drive awareness while supporting our visitors with resources that can make a real difference. Together, we can help break down barriers and create healthier workplaces across our sector."
Event Highlights
- Mental Health Panel Discussions: Featuring industry experts and Ashley Wilson from Kelly’s Heroes.
- Dedicated Charity Space: Visit Kelly’s Heroes throughout the event for advice and support.
- Resources & Awareness Campaigns: Learn how businesses can implement effective strategies for improving mental health in construction.
About Kelly’s Heroes
Kelly’s Heroes works tirelessly to promote mental health awareness and suicide prevention across industries. Their initiatives include counseling services, workplace wellbeing programs, and advocacy campaigns aimed at reducing stigma around seeking help.
Together with Kelly’s Heroes, FIT Show is committed to driving change and fostering healthier workplaces across construction and fenestration industries! FIT Show invites all attendees to join the conversation about mental health in construction at this year’s event.
FIT Show is also working with ‘Meeting in Balance’ to provide a quiet area for all attendees who may feel overwhelmed by their surroundings. This will be fully manned by a host who is trained in mental health first aid and safeguarding.
FIT Show is the UK’s only dedicated trade show for the window, door, flat glass, hardware, components and roofing industry.


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